Understanding Zohran Mamdani's Style Choice: The Garment He Wears Tells Us Regarding Modern Manhood and a Changing Culture.
Growing up in the British capital during the noughties, I was always surrounded by suits. They adorned City financiers rushing through the Square Mile. They were worn by dads in Hyde Park, kicking footballs in the evening light. Even school, a inexpensive grey suit was our mandatory uniform. Traditionally, the suit has functioned as a uniform of seriousness, projecting power and professionalism—traits I was told to aspire to to become a "man". However, before recently, people my age seemed to wear them infrequently, and they had all but disappeared from my consciousness.
Subsequently came the incoming New York City mayor, Zohran Mamdani. He was sworn in at a closed ceremony dressed in a sober black overcoat, pristine white shirt, and a distinctive silk tie. Propelled by an innovative campaign, he captured the world's imagination unlike any recent contender for city hall. Yet whether he was cheering in a music venue or attending a film premiere, one thing remained mostly constant: he was frequently in a suit. Relaxed in fit, modern with unstructured lines, yet conventional, his is a quintessentially professional millennial suit—that is, as common as it can be for a cohort that seldom bothers to wear one.
"The suit is in this strange position," notes men's fashion writer Derek Guy. "Its decline has been a slow death since the end of the second world war," with the significant drop arriving in the 1990s alongside "the advent of business casual."
"Today it is only worn in the most formal locations: marriages, memorials, to some extent, court appearances," Guy states. "It's sort of like the traditional Japanese robe in Japan," in that it "essentially represents a custom that has long retreated from everyday use." Numerous politicians "wear a suit to say: 'I am a politician, you can trust me. You should vote for me. I have legitimacy.'" Although the suit has historically conveyed this, today it performs authority in the hope of gaining public trust. As Guy elaborates: "Because we are also living in a democratic society, politicians want to seem approachable, because they're trying to get your votes." In many ways, a suit is just a nuanced form of drag, in that it performs masculinity, authority and even proximity to power.
Guy's words resonated deeply. On the rare occasions I require a suit—for a wedding or black-tie event—I dust off the one I bought from a Japanese retailer a few years ago. When I first selected it, it made me feel sophisticated and high-end, but its slim cut now feels passé. I suspect this sensation will be only too familiar for many of us in the diaspora whose families come from other places, particularly developing countries.
It's no surprise, the working man's suit has fallen out of fashion. Similar to a pair of jeans, a suit's silhouette goes through cycles; a particular cut can thus characterize an era—and feel quickly outdated. Take now: looser-fitting suits, echoing a famous cinematic Armani in *American Gigolo*, might be in vogue, but given the cost, it can feel like a significant investment for something destined to fall out of fashion within a few seasons. Yet the attraction, at least in certain circles, persists: recently, department stores report suit sales rising more than 20% as customers "move away from the suit being daily attire towards an desire to invest in something special."
The Politics of a Mid-Market Suit
Mamdani's preferred suit is from Suitsupply, a Dutch label that retails in a mid-market price bracket. "He is precisely a reflection of his background," says Guy. "In his thirties, he's neither poor nor extremely wealthy." To that end, his mid-level suit will appeal to the demographic most likely to support him: people in their 30s and 40s, college graduates earning middle-class incomes, often frustrated by the expense of housing. It's exactly the kind of suit they might wear themselves. Affordable but not extravagant, Mamdani's suits plausibly don't contradict his proposed policies—which include a capping rents, building affordable homes, and free public buses.
"You could never imagine Donald Trump wearing Suitsupply; he's a Brioni person," observes Guy. "He's extremely wealthy and was raised in that New York real-estate world. A status symbol fits seamlessly with that tycoon class, just as attainable brands fit naturally with Mamdani's constituency."
The legacy of suits in politics is extensive and rich: from a former president's "controversial" tan suit to other world leaders and their suspiciously impeccable, tailored appearance. Like a certain UK leader discovered, the suit doesn't just clothe the politician; it has the potential to characterize them.
Performance of Normality and A Shield
Perhaps the key is what one scholar refers to the "enactment of banality", invoking the suit's historical role as a uniform of political power. Mamdani's specific selection leverages a deliberate understatement, neither shabby nor showy—"respectability politics" in an unobtrusive suit—to help him connect with as many voters as possible. However, some think Mamdani would be aware of the suit's historical and imperial legacy: "The suit isn't apolitical; scholars have long noted that its contemporary origins lie in imperial administration." It is also seen as a form of defensive shield: "I think if you're from a minority background, you might not get taken as seriously in these white spaces." The suit becomes a way of signaling legitimacy, particularly to those who might doubt it.
This kind of sartorial "code-switching" is not a new phenomenon. Even historical leaders once donned formal Western attire during their early years. Currently, other world leaders have started swapping their usual fatigues for a black suit, albeit one lacking the tie.
"In every seam and stitch of Mamdani's public persona, the tension between insider and outsider is apparent."
The attire Mamdani selects is highly significant. "Being the son of immigrants of South Asian heritage and a progressive politician, he is under scrutiny to conform to what many American voters expect as a marker of leadership," notes one author, while at the same time needing to walk a tightrope by "avoiding the appearance of an elitist selling out his distinctive roots and values."
Yet there is an acute awareness of the double standards applied to suit-wearers and what is interpreted from it. "This could stem in part from Mamdani being a younger leader, able to assume different personas to fit the occasion, but it may also be part of his diverse background, where adapting between cultures, customs and attire is typical," it is said. "Some individuals can remain unnoticed," but when women and ethnic minorities "seek to gain the authority that suits represent," they must meticulously negotiate the expectations associated with them.
In every seam of Mamdani's official image, the tension between belonging and displacement, inclusion and exclusion, is visible. I know well the awkwardness of trying to conform to something not designed with me in mind, be it an inherited tradition, the culture I was born into, or even a suit. What Mamdani's sartorial choices make clear, however, is that in politics, image is never without meaning.